Growth & Marketing Leader

Scaling technology
platforms through
growth, partnerships
& GTM execution.

Currently exploring Head of Growth and Marketing leadership opportunities

15+ years' experience driving growth across technology and eCommerce companies. Most recently scaled a Web3 identity platform from 30k to 1.5M+ domain registrations, delivering ecosystem launches exceeding 1M registrations and building global communities of 250k+ members across multiple blockchain ecosystems.

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Impact at Scale

Growth outcomes delivered across ecosystems

30k → 1.5M+
Domain registrations scaled in three years across Web3 identity platform
1M+
Registrations achieved during Monad ecosystem rollout
250k+
Global community members built across X, Discord, and Telegram
385k+
Registrations delivered in 3 months during Eclipse SVM launch
Expertise

How I Help Companies Scale

🚀

Launch products or ecosystems into market

📈

Build acquisition engines from zero to scale

🤝

Develop partnership-led growth strategies

💎

Improve retention and LTV

⚡

Turn early traction into repeatable growth

Professional Journey

Experience

2023 – 2026
Head of Marketing & Business Development
AllDomains
Scaled platform adoption from 30k to 1.5M+ domains across multiple blockchains
Delivered ecosystem launches including Eclipse SVM (385k registrations in 3 months) and Monad (1M+ registrations)
Supported Solana Mobile Seeker ID rollout onboarding 150k+ device-linked domains
Built global communities across X, Discord and Telegram exceeding 250k members
Developed ambassador programmes and ecosystem GTM campaigns
Managed agencies, influencers and creative partners globally
2019 – 2024
eCommerce & Digital Marketing Manager
Money Industries Ltd
Managed eCommerce and acquisition strategy across PPC, paid social and affiliate channels
From shooting products in my living room during COVID to treasure hunts in Los Angeles
Introduced customer lifecycle automations and loyalty programme
Launched womenswear and supported the Junior line in popular high street outlets
Improved acquisition efficiency and online performance across product lines
Supported marketplace and wholesale expansion initiatives
Managed campaigns from creative to high five-figure budgets
2021 – 2024
eCommerce & Digital Marketing Manager
Fields Luxury Ltd
Led digital growth strategy for Swan & Edgar and Anthony James brands
Managed performance marketing across PPC, paid social, SEO and affiliate channels
Managed agencies for both email and paid social
Managed P&L for the online business
2021 – 2023
PPC Manager, Consultant
Marshall Minibus (Bank of Ireland subsidiary)
Delivered paid acquisition consultancy and campaign optimisation
Supported marketing performance improvements
2019 – 2020
PPC & Growth Manager
Art Republic
Supported post-merger growth strategy through acquisition channel optimisation
Implemented new paid search and paid social strategy, improving ROAS from ~3x to 10x+
Developed omnichannel automation improving engagement, retention, and LTV
Supported SEO and content improvements to grow organic traffic
2017 – 2019
Founder
L'Heure Luxe
Launched and scaled a luxury watch brand through digital acquisition and influencer marketing
Year 1: 100+ shipments to 22 countries across 6 continents
Built an online community of 15,000+ in year one
2017
Engagement Manager
Zapnito
Helped enterprise clients build and grow expert communities
Worked with clients including JP Morgan, Springer Nature, and News UK
2016 – 2017
Head of Social Media Marketing & PR
Brathwait
Led social media marketing and PR strategy for luxury watch brand
Built brand presence and community across social channels
2015 – 2016
Chief Marketing Officer
KidEd
Led marketing strategy for consumer education mobile app
Achieved feature placement in Google Play Store and 6,000+ downloads in first week post-launch
2012 – 2014
Chief Marketing Officer
AlphaBlue
Led marketing for multi-award winning mobile app
Drove user acquisition and brand growth across digital channels
2007 – 2012
Various Roles
Stephen Osborne Developments Ltd
Supported business operations and development across multiple functions
Core Competencies

Skills & Expertise

Growth & Strategy

Growth Strategy GTM Execution User Acquisition Product Launch Strategy Funnel Optimisation Lifecycle Marketing

Partnerships & Community

Ecosystem Development Partnership Strategy Community & Ambassador Programmes Influencer Marketing

Performance Marketing

Paid Search Paid Social Affiliate Marketing SEO Performance Analytics

Leadership & Operations

Team Leadership Agency & Vendor Management Budget Ownership Cross-functional Collaboration
Challenge Mode

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  2. 2 Marketing Maven 12,800
  3. 3 Growth Guru 10,500
  4. 4 Funnel Master 8,900
  5. 5 ROI Wizard 7,200
Let's Connect

Ready to drive growth together?

Currently seeking Head of Growth or Head of Marketing leadership roles within high-growth technology companies.

Email
contact [at] tomosborne [dot] me

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